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The overall design for the Abbey langer's Food Crusade is an evolution of Abbey's attitude toward fad diets and stylistic design of classic punk rock posters. Newspaper print photography, cut out paper elements  and aggressive earth toned colours give us the attitude needed to explore the themes throughout Abbey's show. The tone of the treatment is loud, punchy and tactile. It gives the Food Crusade an updated look that expresses a sense of attitude and urgency.

STYLEFRAMES

SHOW TITLES

Broadcaster: Loblaws

Client: HeydSaffer
Producer: Daniel J. Kelly

Creative Director: Paul Constantakis
Art Director/Lead Design: Mike Spicer
3D Modelling/Animation: Dave Desjardins
2D Animation, Compositing: Dave Desjardins

ABBEY LANGER'S FOOD CRUSADE

ALL WORK COPYRIGHT © MIKE SPICER

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