PLAYDIUM - BRAND REFRESH

PRE-SHOW COVID REOPENING CAMPAIGN - "IT'S GO TIME!"

STYLEFRAMES

PRE-SHOW BRAND CAMPAIGN

SOCIAL RECRUITMENT CAMPAIGN

IN-VENUE MARKETING SCREENS

 

Client: Playdium | Cineplex

Pre-Show, Social, Menu & In-Venue sequences:

Designer: Carolina Sattie & Andrea Zadro

2D animation/compositing: Mike Spicer, Damian Dymon, Jason Tenant

Creative Director: Matt Coyle 

Design Director: Mike Lucas

Art Director: Mike Spicer, Erikson Melton

You’ve never had fun like this! A unique voice that speaks to individualism and fans of exploring something fresh & new. A fully launched Brand Campaign was developed for Playdium with a ton of unique motion pieces that displayed the fun and attitude.  From arcade & VR games to food that fuels you, Playdium is the place to dream big, be bold and play without limits. Come out and play, eat and party.

ALL WORK COPYRIGHT © MIKE SPICER